Coral has entered into a partnership with West Bromwich Albion. The football club of the Midlands Premier League confirmed that Coral would be its official betting partner in Europe. West Bromwich will enter into a three-year contract with Coral which will have its brand on many advertising sites.
In addition to having more brand exposure, Coral will also introduce its mobile and online betting services to West Bromwich Albion fans. Coral will offer these devoted fans exclusive promotions and great prices throughout the football season. Coral also plans to launch a Coral Player of the Month Award. Players will have the opportunity to vote who they think is the best Albion player for the month. Commenting on this partnership, Simon Clare, Coral PR Director said they are delighted for their brand to be associated with this football club which has a long-standing history. He also added that Coral is excited to be showcasing its new betting services which Albion fans will enjoy.
Commenting on the partnership between the sportsbook and the football league, George Harborne, Albion Head of Partnership said they are happy to introduce their Player of the Month category. He also added that the partnership with Coral is fitting as they seek to give their fans a positive experience that will bring them closer to the Club. West Bromwich Albion is pleased to work with a reputable sportsbook such as Coral and look forward to working closely with them for the next three seasons. 2016 has seen some sportsbook and online casinos partnership up. These partnerships seem to yield benefits to both parties, and much more can be expected throughout the years.
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